ABB Formula E, a new challenge!

How we lead ABB through one of the biggest motorsports sponsorships of the decade.

OUR JOB.

Starting with the 2018/2019 season, WWP becomes lead agency of ABB for their Formula E title sponsorship. Our supportive and strategic consultancy shall lead ABB to achieve set sponsorship objectives.

TWO INNOVATION LEADERS. ONE RACE SERIES.

WWP will create and will implement a wide range of innovative sponsorship activations within the ABB Formula E Championship around the globe and shall bring the partnership to life.

ACCELERATING BUSINESS.

By consulting ABB and creating a wide range of activation events such as hospitality programs within the bounds of ABB Formula E, WWP shall support ABB’s business development.

ACCELERATING HEARTS.

WWP will develop fan, Formula E community and employee engagement programs on and off-site and will help to spread ABB Formula E content via digital channels

THE RESULTS.

Lets hope for great results to come.

Creating the Super Bowl of Alpine Skiing.

How the Hahnenkamm Races became the premium standard in winter sports. And how we prepared it for a post-linear-tv-era.

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Creating the Super Bowl of Alpine Skiing.

Setting the Pace for Porsche.

How we supported a historical comeback of legendary motorsport brand Porsche, creating an outstanding success story.

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Setting the Pace for Porsche.

Vorsprung durch Vorsprung.

How Audi keeps driving sport sponsoring true to its brand message. And how we support them in this process.

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Vorsprung durch Vorsprung.

Wu never walk alone.

How global money transfer giant Western Union and partner Liverpool FC redefine sponsoring in the digital age.

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Wu never walk alone.

FUTURE IS AN ATTITUDE.

How Audi, as the exclusive automotive partner of FC Bayern München, is making its brand identity tangible – and how we are supporting Audi in this venture.

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FUTURE IS AN ATTITUDE.

FC Bayern - BEHIND THE LEGEND

How we developed and implemented the launch campaign for the “FC BAYERN – BEHIND THE LEGEND” documentary series for Amazon Prime Video.

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FC Bayern - BEHIND THE LEGEND

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