BOTH.
Whether it’s online, below- or above the line: bwin relied on the expertise of WWP to make the most of sponsorships, both online and offline. Since season 2017/18 bwin is Champions Partner of Borussia Dortmund, resulting in touchline advertising at the Signal Iduna Park and among other digital measures an app with the latest news about the team and state-of-the-art live communication.
